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Meet...The Critter Master


We’re a little bit famous for the whales, party gators and flamingos that appear on our polo shirts, shorts, pants—and even flip-flops. We call these tiny creatures “critters,” and the person who dreams them up is known professionally as the “critter master” and personally as Nanette. Here, we go behind the scenes to find out how she brings these special little embroideries to life.

Introducing the critter master herself—Nanette! (She drew all the illustrations you see here.)


01. DREAM UP A CRITTER 

Our resident critter master, Nanette, lets her imagination run wild! 

02. BECOME ONE WITH THE CRITTER 

Step 2 is extremely crucial and requires our critter master to actually dress up as the critters she’s creating.

03. SKETCH TIME! 

Our critter master has been known to draw and redraw the same critter over and over again to get it just right.

04. PERFECT THE COLORS! 

The critter master references J.Crew’s famous color library (stay tuned, blog fans!), making sure every single thread is the correct hue.

05. GIVE THEM A PERSONALITY (AND A NAME, OF COURSE) 

Our critter master finds naming (and occasionally talking to) our critters helps to discern their unique spirit. No two critters are alike!
ALWAYS SLEEPS ON HIS RIGHT LEG. 

IS GOING BACK TO SCHOOL TO STUDY HUMAN BEHAVIOR. 

TAUGHT HIMSELF TO PLAY THE FLUTE.

WRITES HER OWN HAIKUS. 

WAS ONCE A FAMOUS FLAMENCO DANCER. 

CLAIMS SHE MADE PINK HAIR HAPPEN.

MAKES A MEAN BOLOGNESE. 

DREAMS OF MOVING TO THE AMALFI COAST. 

EATS UPSIDE DOWN AS A PARTY TRICK.


06. FIND A CANVAS! 

The final step is where it all comes together—when the critters and the clothing merge, and the magic happens.



Visit the Critter Shop for girls and boys.
TAGS: crewcuts
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